Showing 6 sessions about Content Strategy

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  1. Business transformation in the real world ... I would not have started from here! to

    on Tuesday 29th May

    Everybody talks about business transformation - most borrow the label and sell the wrong thing for the client. I will talk about what it really is and how to make ...

    At Digital Shoreditch Big Top (map)

  2. ITV News: Dropping the Deadline to

    on Tuesday 29th May

    There's a revolution going on at ITV News: 2 national and 9 regional newsrooms, who for decades focused on a linear TV product, are coming together as the latest rolling ...

    At Digital Shoreditch Big Top (map)

  3. How to develop and deliver your content strategy to

    on Wednesday 30th May

    Coca Cola is no longer about creative excellence, but content excellence. Burberry is "as much a media-content company and a design company". Red Bull Media House originate feature-length films from ...

    At Digital Shoreditch Big Top (map)

  4. Connecting the dots to

    on Friday 1st June

    Workshop discussion and debate emulating our internal process to help understand your audience online, identify their digital need states and score them based on your activity and goals. Questions answered ...

    At Digital Shoreditch Big Top (map)

  5. Table Top: Connecting the dots to

    Table Top on Friday 1st June

    At Digital Shoreditch Big Top, Sclater Street (map)

  6. The pleasures, pressures and pitfalls of tablet publishing to

    on Friday 1st June

    People love reading on their iPads, iPhones and Kindles - and publishers and content owners of all kinds have rushed to create apps. Many have failed to deliver value, engage ...

    At Digital Shoreditch Big Top (map)

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